The beauty industry is as competitive as it is creative. With the global beauty salon market projected to reach $191.6 billion by 2027, staying ahead means leveraging the right approach. Digital Marketing Strategies for Beauty Salons play a crucial role in attracting new clients and retaining loyal ones. For salon

Let me tell you a story. In 2021, I helped a Mumbai-based D2C jewelry brand grow from ₹5 lakh/month to ₹50 lakh/month in sales. How? Not by magic—just market research. But here’s the kicker: we spent less than ₹10,000 on it. Most people think market research means hiring fancy agencies or